Mindful Drinking Meets Fine Dining | BeNo | Wine Paris 2026

Mindful Drinking Meets Fine Dining | BeNo | Wine Paris 2026)

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Last week at Wine Paris, I had the pleasure of moderating and contributing to a powerful discussion on the BeNo Stage: Mindful Drinking Meets Fine Dining.

Together with:

Amanda Wassmer-Bulgin, Wine Director & Co-Founder, Sven Wassmer Memories (3 Michelin stars, Switzerland)

Jana Robles, Founder & CEO, BORN ROSÉ BARCELONA

Philipp Rößle, Founder & CEO, Kolonne Null GmbH - Der Alkoholfreie Wein

And with valuable guest insights from Katja Bernegger (ZERONIMO) and Mats van de Steenoven, DipWSET, MW candidate and buyer at TERRAVIGNA AG, we explored how No & Low is being integrated into high-end gastronomy.

The key message was clear:

Mindful drinking is not a trend. It is a hospitality responsibility.

From pairing logic and premium positioning to menu placement and service language, fine dining is actively helping define the next phase of the category.

A full article with key insights and takeaways will follow shortly.

The conversation has only just begun.

#WineParis #BeNo #MindfulDrinking #FineDining #NoLow #Hospitality #WineIndustry

Special thanks to Vinexposium and amazing team behind the scenes Deborah Sanchez Victoire Dubau Julia Locatelli Audrey Marqueyssat caterina tucci and more..